Business Cards
Thinking Outside the (Business Card) Box It's all you need, besides a good idea, to start a business. It is small but mighty and says more at a glance about you than anything else. It the ubiquitous business card and boy, has it changed. The plain white card has evolved to become a harbinger for your business's uniqueness and creativity. The corner copy shop is no longer the best place to get your mark of distinction. Advances in paper production have paved the way for some surprising innovations. Angel Love candle company representatives cards are lightly scented with lavender or vanilla, two of the company's signature scents. Rowdy Biscuits' CEO's cards have a fuzzy, smiling dog that your fingers can't help but run across. Super saturated colors and heat sensitive mood cards are also treats for the eyes. Paper isn't the only media that can be used anymore. As long as it's thin enough to fit into traditional cardholders or wallets, you can use it. Super skinny magnets, wood slices or metal sheets can also be imprinted. A local steel artist uses a slender piece of his media with his logo, name and phone number printed on it. " It makes and instant impression of power and permanence, which is what my sculptures are all about" Business cards can be great for making a good first impression if they are balanced and visually appealing. Beware of being too creative, however. Being clear about the nature of the business, be it by a logo or trailer wording, is the most important thing to convey to have an effective business card. There are lots of home computer programs that will allow you to design your own cards. But everyone has the same program and the same clip art, so you are going to probably come up with something someone else is using anyway" A professional designer will produce for you a unique logo or design to target your market customers, and will have access to many more programs and systems to produce them. A designer can also steer you away from not so obvious bad ideas as not all business card changes can be good ones. Stay away from oversized cards or ones with weird shapes. They will get you attention, but may languish in the back of a drawer, since they won't fit in a Rolodex. Business cards can be traced to the 1600's and everyone had a personal calling card in the 1800's, whether they has a business or not. They are traditional yet can be very personal and can be a way for you to stand out among your competitors.
Business card/Business Reply Combos